Tips For Stating Your Local SEO Journey
Jul 26, 2019 / MythosNetwork Editor
As a small business owner, you have likely heard the term Local SEO a few times over the time you have been in business. You will find multiple companies offering optimization, promising growth, and profit increases. Growth and revenue are possible, but you need to carefully plan, implement and update your local SEO. The best way is to work with a professional, though if you have the time, patience, and a little knowledge you can do some basic optimization that could give your small business a boost. Let us look at a few local SEO optimizations you can do on your own.
You need to list your business on as many of the online business directory websites as you can. These websites include YellowPages, Yelp, Google Business, Yahoo, Facebook, and more. This allows you to start building up your reviews, backlinks and exposes your business to those in your area searching online for the type of services or products you offer.
Make sure your business name, address, and phone number (NAP) is the same everywhere. This means your website, Twitter, and all of the other online directory websites from step 1. If you ever change anything involving your NAP information make sure to update it everywhere your business is listed.
Add more keywords to your website. Be careful do not add anything your content does not support. If you want to add the keyword on a page that does not mention that keyword then you might be hurting your local SEO instead of helping it.
Use your social media to expose your website more. You will want to link articles, product reviews, and anything else that might be interesting on your website using your social media. When doing this it is a good idea to use hashtags that relate to your business.
These are just a few of the ways you can start a local SEO journey. If you have taken the time to list your business and make sure all your NAP information is consistent before you begin adding keywords and using your social media you could see some small growth. If it has been a while and nothing has happened it might be time to consider working with a professional local SEO management service. For more information on local SEO and how you can improve your standing on search engine rankings contact us at. You can also use our free Local SEO website analyzer.
Source: Search Engine Land